Sr. Manager, Performance Management - CRM

We are TRADER, a Canadian leader in digital automotive solutions. Our flagship brands - AutoTrader.ca, AutoSync, Dealertrack Canada and CMS - help Canadians buy, sell, and finance vehicles with confidence. Learn more at tradercorporation.com

As part of AutoScout24 group, Europe’s largest online car marketplace, we’re shaping the future of automotive retail in Canada and beyond.

This role will be within the AutoSync team. AutoSync supports over 3,500 dealerships nationwide, delivering cutting-edge software tools to simplify operations, boost marketing, and drive sales.

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Position Summary

The successful candidate will lead and develop a team of Performance Managers, supporting dealerships in achieving and exceeding their business goals. This role is key in driving effective CRM strategies, optimizing sales processes, and delivering a high-quality customer experience.

Key Responsibilities

Lead, coach, and develop a team of Performance Managers to drive strong individual and team performance Maintain a hands-on leadership approach through regular coaching, mentoring, and sharing of best practices Define and track key performance indicators (KPIs) to guide decision-making and improve results Support dealerships in adopting and maximizing CRM strategies and tools Identify opportunities to improve sales processes and implement practical, results-driven solutions Work cross-functionally with teams such as Sales, Customer Success, and Product to ensure alignment and impact Partner with key clients to address complex challenges and provide tailored recommendations Ensure high-quality execution from the team and a strong overall customer experience Promote a culture of accountability, continuous improvement, and performance Drive client retention by developing and executing strategies to identify, manage, and recover at-risk accounts.

What We're Looking For

Strong experience in team leadership and talent development Solid understanding of sales processes and CRM environments Results-oriented mindset with strong analytical skills Excellent communication and coaching abilities Ability to build relationships and collaborate across teams Proactive, structured, and solution-focused approach Experience in the automotive industry or working with dealerships is a strong asset

Key Skills

Leadership and team development Customer-centric mindset Performance management Strategic thinking and problem-solving Influence and collaboration

What’s In It For You?

We understand that there is life at work and life outside of work. Here are a few benefits that support us to be our creative best.

Gym discounts Employee and Family Assistance program Virtual wellness events Conferences & training budget Regular internal training programs Financial planning with 3% matching Pension Competitive salary

The base salary range for this position is CAD $95,000 – $105,000.

This range reflects the expected compensation at the time of posting. The final offer may vary and can be higher based on relevant skills, experience, location, and market conditions. This role also includes a sales plan (OTE) and may include benefits and other employee offerings.

Use of Artificial Intelligence in Hiring: We use artificial intelligence (“AI”) in our hiring process, including to screen, assess, or select applicants for this position.

Vacancy Status: This job posting is for an existing vacancy.

For a career where you can drive our business and shape your future, apply now.

Use of Artificial Intelligence in Hiring: We use artificial intelligence (“AI”) in our hiring process, including to screen, assess, or select applicants for this position.

Vacancy Status: This job posting is for an existing vacancy.